Internet Memes: The Mythology of Augmented Society » Cyborgology

There is a fascinating exploration of memes at Cyborgology, though not one for the faint of heart.

Bloggers here at Cyborgology have explored the internet meme in interesting ways. Most notably, David Banks analyzed the performative meme, arguing for its function in cultural cohesion, and P J Rey delineated the political and strategic role of internet memes in the #OWS movement. Here, I wish to take a step back, and deconstruct the very structure of the internet meme, exploring what the internet meme is and what it does. Specifically, I argue that the internet meme is the predominant (and logical) form of myth in an augmented society, and that it both reflects and shapes cultural realities.

via Internet Memes: The Mythology of Augmented Society » Cyborgology.